2025 Speakers

April Kemp

April Kemp is an award-winning motivational speaker, leadership expert, and Dream Coach dedicated to empowering women to boldly chase their dreams. After a successful corporate career holding multiple executive roles, April courageously followed her passion, founding the Fanatical DreamHer platform. Previously, April had her own executive coaching company, where her techniques were successfully implemented across diverse organizations—from nonprofits like the American Cancer Society to Fortune 500 corporations including McDonald's, AT&T, UPS, and Microsoft. Today, through her inspiring podcast, dynamic workshops, and personalized coaching programs, April guides women of all ages to unlock their potential and transform their ambitions into reality. She is also a contributing author to bestselling anthologies, including Chocolate for a Woman’s Soul, Chocolate for the Lover’s Soul, and Chicken Soup for the College Soul. April’s contagious enthusiasm and genuine dedication continue to uplift countless women on their journeys toward fulfillment and success.

A woman with short, wavy, ginger hair smiling, wearing a sleeveless denim top and a bright orange beaded necklace.

Hillarie Kay

How to Fascinate® was founded by Sally Hogshead, a world-class branding expert, New York Times bestselling author, and Hall of Fame speaker. After an award-winning career in advertising, Sally applied her expertise in messaging and influence to an even deeper question: How do others see you at your best? This led to the creation of the Fascinate® System, the first methodology that measures personal branding and communication based on how the world sees you. Since its inception, How to Fascinate® has empowered hundreds of thousands of professionals, leaders, and teams to unlock their unique advantages, amplify their influence, and stand out in a crowded marketplace. The system has been used by brands like AT&T, Unilever, and the U.S. Army, transforming the way people communicate and lead.

A key member of the How to Fascinate® team is Hillarie Kay, Speaker and Chief of Culture & Strategy. As a dynamic speaker and strategist, Hillarie brings a wealth of expertise in leadership, motivation, team dynamics, and branding, helping high-performers and organizations harness their natural internal operating system for greater impact. Hillarie captivates audiences with her insight, energy, and actionable strategies. Her work within How to Fascinate® ensures that individuals, teams, and businesses craft a brand culture that sticks, earns trust, and creates lasting influence without burning out.

Melissa GoodWin

Melissa Goodwin is an innovation and growth strategist who’s spent 25+ years scaling products and ideas across sectors like healthcare, edtech, and B2B SaaS—from Fortune 100 Companies to startup ventures. Today, she’s the CEO of Magnetic Revenue Systems, a firm that’s rethinking how content, automation, and AI can drive real, measurable growth.

AI isn’t just a buzzword, it’s the backbone of everything they do at Magnetic. Melissa and her team use AI across every part of the business: from outbound messaging and financial analysis to creative production and talent sourcing. But she’s quick to note:

AI alone doesn’t fix growth problems—AI + human ingenuity does.

Before founding Magnetic, Melissa led national growth and innovation at a $48B healthcare network, launching 28 new products and building scalable systems that moved ideas from whiteboard to revenue. She’s also a Bush Fellow, a TEDx speaker, and the creator of two podcasts—The A/B Test and Spotlight Sioux Falls—where she and her host unpack what it really takes to build something that works.

She brings a rare blend of system thinking, creative strategy, and hands-on experimentation: whether she’s advising startups, supporting enterprise transformation, or helping marketers rethink their go-to-market moves in an AI-driven world.

Hope Kemp-Hanson

Hope Kemp-Hanson has spent her career at the intersection of sport, storytelling, and culture with women's soccer at the center of it all. A former player turned creative strategist, she's worked within some of the most exciting and influential spaces in sports from Angel City FC, San Diego Wave FC, and Bay FC in their inaugural seasons to driving cultural-shifting campaigns with NJ/NY Gotham FC, Seattle Reign, and the NWSLPA.

Her work has powered milestone moments like the viral Ali Krieger Fan Club tees, the first ever WNBA x NWSL collaboration Pass Her the Torch, and the Some Said Never, We Said Now campaign around the NWSL's historic CBA, proving how story can shift culture.

For Hope, marketing has never been about noise, it’s about meaning. From global giants like Adidas and The North Face to grassroots growth like Speedy Turtles FC, she knows how to translate sport into cultural relevance, creating campaigns that don't just grab attention, but earn emotional investment. Her work shows that sport's true power lives off the pitch, in the stories, communities, and cultures it inspires.

Sam Spiva

Sam Spiva is the founder and CEO of Spiva Cooking, a gourmet spice, tea, and specialty food brand that has grown from a bootstrapped idea in his kitchen into a company now sold in more than 150 locations nationwide. Spiva Cooking is known for its bold, chef-driven flavors and its mission of “waging war on bland.”

Sam’s journey reflects the grit and determination of entrepreneurship at its core, starting from nothing, reinvesting every dollar, and steadily building a recognized brand that connects people through food. His work has spanned retail, e-commerce, wholesale, and foodservice partnerships, and his products have become staples for home cooks, chefs, and food lovers alike.

When he’s not promoting his brand, creating new blends, or leading his team, Sam can be found strength training, developing recipes, or mentoring others on pursuing big ideas with relentless creativity and perseverance.

Sonnay Alvarez

Sonnay Alvarez is a wine marketing strategist and writer passionate about helping wineries stand out. Through her company, Altanto Vino, she’s led marketing workshops across Washington and Idaho, giving wineries the tools to reach new audiences and grow their brands. Her work has appeared in several wine publications, and she brings her expertise to the judging table at regional wine competitions, always championing boutique producers and the next generation of wine lovers. She holds a Master’s in Technical Communication, WSET II certification, and advanced wine marketing training from UC Davis.

Leadership Team

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INSPIRE Northwest™ leadership team will focus on creating an impactful afternoon filled with a lot of pertinent information. The leadership team members include: